ART DIRECTOR / CREATIVE LEAD · TORONTO
Creative solutions
built around the client.
I turn business challenges, customer insight and channel needs into clear creative ideas across e-commerce, digital, retail, packaging and brand experiences.
SELECTED WORK
See the work.
Open the story.
Five case studies showing how the idea changes with the client, audience and channel.
ABOUT
Strategy matters. So does making the idea work everywhere it needs to.
I’m a multidisciplinary Art Director and Creative Lead with 12+ years of agency experience turning business challenges and consumer insight into integrated campaigns, digital experiences and brand platforms.
My work spans e-commerce, digital, social, retail, packaging and brand experiences, with a focus on clear ideas, strong visual systems and practical execution.
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